Why big companies of Nepal go for Model photographs?

We now know, how Nepalese companies can use a single image multiple times and for multiple industries. In this article, we will be trying different things and put on some lights on Model Photographs and why should you really go for model photographs with model consent form.

But before we jump in, let's dip into why we should go for photographs with a model.

If you think commercially, then big brands all over the world mostly focused on model photographs and there's a good reason behind it.

When it comes to brand building, advertising and marketing, Model and facial expressions play a very good role to convey the company message or brand tagline. With the model and their expressions, companies can easily portray the message and get more focus on their sales and services.

Let's take some examples from the Nepalese company social page.

Ncell

No doubt, Ncell is one of the giant companies in Nepal. Though it's rooted to international company, the company is renowned and well-known operative companies in Nepal. If we have to analyze their marketing campaigns and social post then we can clearly see the involvement of models in their campaigns.

For instance:

This is one of the latest social posts that we extracted from the Ncell Facebook page. As you can see, Ncell has just launched the Ncell Mero Plan with Weekly Pack, where you can take a data pack for a week in just Rs 75. In addition, your data will be automatically off after the end of the data pack.

That's awesome, right?

Now, look at the image that Ncell has used. The model is expressing wow and amazing expression that meets the excitement of the plans. It's a perfect image to use while introducing such plans and offers.

Let's take another example from Ncell again.

This post was posted on New Year. To embrace the New Year, Ncell offered 50% more happiness to their users. And, there's a number to dial to know more about the offer.

Besides, look at the image the Ncell has used. The model looks surprised and happy while opening the box. Looking at her, we can definitely see the happiness in her face and we can assume she liked the gifts.

We must admit, that's an impressive and expressive photograph.

If you want to know the real power of photographs that holds strong emotions, then you must not miss this one.

The social post was published on Valentine week and on Teddy Day. We can say "Celebrate Togetherness" is a tagline of Ncell, we have seen many posts, where Ncell has highlighted this line and has run an effective marketing campaign.

The message and pictures portrait love and only love. The whole post is so awesome that you immediately wanted to call your partner and express some lovely communication.

Since, Ncell is a widely used telecommunication service provider, the image and message used here simply encourage people to use their services.

Well, we can write the whole article just focusing on the images used by Ncell, but let's not do that. You can find more image inspiration from Ncell Facebook page.

For now, let's move to another emerging company in Nepal.

Khalti

Khalti is one of the most renowned and widely used payment gateways of Nepal. Companies like eSewa and Khalti are the pioneer of digital Nepal. We must thank them and acknowledge their effort to bring the whole Nepal into the digital platform. Their services have changed and ease the lives of millions of people residing here in Nepal.

Khalti recently completed its 3^rd anniversary while eSewa completed their 11^th anniversary. On this special occasion, we would like to thank them and congratulate them on their outstanding services through this article.

Now, let's come to the main point. Just like Ncell, Khalti has an effective marketing team and their social post is quite mesmerizing.

Here's a post from Khalti stating their 2% Cashback offer while topping up the balance to Nepal Telecom sim via the Khalti app.

The offer is quite amazing and so does the picture. There's nothing fancy in the picture here, it's just the man holding his phone and smiling. The expression in the picture is quite powerful and alluring. 

Wouldn't you be happy while receiving such a cashback offer?

If yes, then it's the perfect image for a post like this.

Here's another one from Khalti.

Look at this beautiful poster of Khalti with the message "Send Money to any Bank A/C". Now, look at the situation, you're in a coffee shop and you immediately had to deposit certain amounts in banks.

Since we have a digital payment option available, we can simply transfer or send money to any account cutting off the long line in banks. Isn't that wonderful?

Now, enjoy your coffee.

Worldlink Communications

No doubt, Worldlink is one of the pioneer internet service providers in Nepal. With its inception, the company has been successful in gaining a huge audience and creating different brand images when it comes to the internet.

Coping with the situation and marketing trend, World link has to stand different and strong among all the competitors with their solid social presence and marketing strategies.

For instance:

We extracted this image from their Facebook page. Since it's about the internet and we hardly have control over it, world link did bring something out of the box which not only helped to use the internet securely but it also helped parents to have control over the internet uses with worldlink's "Child Safety & Parental Control features.

While introducing the feature, Worldlink used the above images to reach out to their audience. And we believe, Worldlink did it brilliantly.

Wouldn't you care to use this feature in your home?

Now, this is the power of model photographs and solid messages. If you use it nicely, you can directly touch the user's emotions and make them think about what you are offering.

Let's take an example of something different and something fun. Model photographs don't only mean two people sitting on a coffee chair or using laptops. It could be something more fun and adventurous. And I guess as a photographer it's one of the easiest things to capture.

Let's start with Pepsi Nepal.

Pepsi Nepal

When it comes to beverages we all have our favorites. Some may prefer Coca Cola while some may go for Pepsi.

The competition between Pepsi and Coca Cola is not a new thing, it has been there for more than several decades and it will be there for a long time.

When it comes to marketing, both companies have their outstanding approaches. But in context to Nepal, Pepsi is doing something very simple, unique and different to pull their audience.

Look at this picture, a cyclist is taking a rest with his unmatchable swag. He looks tired and weary but he's definitely not quitting on his journey and the calm smile definitely shows some unmatchable swag.

Since Pepsi is quite focusing on the "SWAG" theme, this might be the perfect image to allure its audience to have some Pepsi.

Here's another example, where Pepsi is focusing to "Live For Now".

The man looks extremely happy with his headphone. He's truly living for now and what more in life you want?

A Pepsi maybe? That does make sense.

Mountain Dew Nepal

Mountain Dew is way more focused on adventure, dare, and winning spirit. If you are a frequent traveler and love to click snaps at the same time, then you may definitely learn something from their marketing campaigns.

Just do something daring and adventurous, you will fit in their Campaign.

Yap, that's right "Risk Uthaa, Naam Banaa". Just take some risk in life, you will find amazing things at the end of the door. The picture used here in this campaign pretty much describe the theme or tagline of Mountain Dew.

They have used the trekking images, where the trekker is standing and enjoying the breathtaking view of a mountain with his whole heavy backpack.

If he hadn't gone there with all those efforts, he wouldn't have seen such massive mountains in front of his eyes.

Here's another example of an adventurous image. Though this zipline is totally safe, it takes quite the courage to go for it. The image and the message that Mountain Dew trying to portrait here definitely captures the mind of people.

Well, we have almost come to the end of this article, we will come up again with something new. For now, you may have got the idea, how powerful images can be for all the companies out there and why they usually go for model photographs.

If you want to make good sales through our platform, then we highly encourage all the registered photographers to go for model photographs with consent form.

See you again, till then keep clicking!!!